Does your non-profit have website pain?
Oy vey. We are scathing about websites. We really are.
It's just the way our minds work. A spelling mistake here, some garish colours there, big chunks of text that immediately make our eyes glaze over.
When it comes to websites, we don't like lazy and we don't like sloppy. If the first impression isn't good, chances are we will never visit that site again.
It's just the way our minds work. A spelling mistake here, some garish colours there, big chunks of text that immediately make our eyes glaze over.
When it comes to websites, we don't like lazy and we don't like sloppy. If the first impression isn't good, chances are we will never visit that site again.
"Where'd everybody go?"
Is your website causing your audiences to engage with you, or does it make them want to run for the hills?
Maybe you found a kind geek or agency that built you a website on the cheap.
It's probably so heavily coded that there is no way you can change, edit or update your content when you need to.
Unless you've can staple a web designer to your computer with the promise of free World of Warcraft games and all the pizza he can eat, you're bang out of luck.
Whoa Nelly...!
It's probably so heavily coded that there is no way you can change, edit or update your content when you need to.
Unless you've can staple a web designer to your computer with the promise of free World of Warcraft games and all the pizza he can eat, you're bang out of luck.
Whoa Nelly...!
Once you lose the ability to manage the content on your website in-house (because the guy who made it plastered the backend with scary code), you risk permanently losing your web audience.
They will see your out-of-date info and lack of updates as you not being bothered. They will leave, and it will be very hard to get them back. |
Here's the truth about websites
There's a bench-marked science to creating website content that hooks it's readers. It's unlike any other type of writing. Get it wrong and miss the vital engagement with your audiences that your website is all about. Here's a key truth: We don't read websites. We scan them.
Our brains have no time for reading web content like we would a book or magazine.
We instantly look for headings, sub-headings, keywords and bullet-points. Online, we have the attention span of a newt.
Our brains have no time for reading web content like we would a book or magazine.
We instantly look for headings, sub-headings, keywords and bullet-points. Online, we have the attention span of a newt.
Oh dear...
Right or wrong, visitors to your website will judge you by it's quality.
It's the window through which potential clients, funders, sponsors and partners view and evaluate us. It has significant power for positive or negative first impressions that once created may prove difficult to change.
It's the window through which potential clients, funders, sponsors and partners view and evaluate us. It has significant power for positive or negative first impressions that once created may prove difficult to change.
Your Cheeky Upstart website solution
I can create a website that:
- Involves a complete rebranding if you need it - a new logo and visual aesthetic that transforms how your audience see you. I work with fantastic, affordably-priced graphic designers and have managed significant branding projects for a number of my non-profit organisation and community group clients
- Has an immediately appealing visual aesthetic. We're talking peaceful, beautiful and zen. Lots of important white space, appropriate amounts of distinctive imagery, and a splash of sophisticated special-effects
- Has strategically designed content to make constant emotive connections with your readers. To hook them in instantly and keep them hooked - this is the most important function of a non-profit website
- Incorporates a fantastic online donation campaign that builds a strong relationship with your donors. That's right! I can create the facility for donors to make one-off or recurring debit/credit card donations - right there on your website. All your donor contact information will be captured, and the campaign look and content will be highly customised to your visual brand. I can create as many specific donation campaigns as you need
- Has intuitive navigation. That just means it's really easy for your readers to explore your site and find the bits they most want to see. No fuss. One-click navigation all the way
- Has a 'responsive' design. This just means it'll look equally as fantastic on a mobile device as it does on a desktop computer or tablet
- Puts your key messages front and centre and consistently repeats them throughout the site
- Has a 'call to action' or three. This is where you ask the reader to get involved and respond to you. Right there - right while they're reading
- Has full social media integration
- Can include a host of different multimedia functions if you need them
- Can include password-protected member areas if you need those too
- Includes website hosting and comprehensive online security
- Comes with excellent phone, chat and email technical support from the website platform provider's superior customer-care crew.
And importantly...
I'll also provide easy to follow training, teaching you or other members of your team how to manage all future content on your new website too. No need to outsource your content management needs to guys like me ever again.
Don't have the time or interest to learn how to manage all future content on the fantastic website I create for you? No problem. I can either do this for you quickly as and when you need it, or find a perfect skilled volunteer who would love to do this for you.
Don't have the time or interest to learn how to manage all future content on the fantastic website I create for you? No problem. I can either do this for you quickly as and when you need it, or find a perfect skilled volunteer who would love to do this for you.
I LOVE creating websites - get me on the case today.